Case Study 1: Holmes Ambassadors
Yellow Apron Ambassadors' Program
The Yellow Apron ‘Ask Me’ program has united retailers across the county to boost tourism, train employees as ambassadors and make the county more welcoming.
Goal: Make it easy for tourists to find and ask questions of tourism ambassadors throughout Holmes County.
Action: Name the ambassadors’ program and create the logo, buttons and aprons.
Results: Retailers across the county have sent employees to be trained as tourism ambassadors. Visitors love the personal touch and easy access to knowledgeable guides.
Work for this client: Marketing research and strategy, custom publishing, websites, social media management, public relations, advertising. View more work