Getting Fresh with Fresco

Eight months ago, national restaurateur Tom Ingersoll called on Kleidon to help brand a new Mexican restaurant in Kent. The concept was exciting: a fast-casual burrito, taco and fresh salsa joint, bright colors, loud music. And it needed a name.

In October, Fresco Mexican Grill & Salsa Bar opened, with a custom created and consistent logo and trademark, color palette and messaging. The restaurant was up and running with a website, social media, tee shirts, hats, buttons and signage.

So far, rave reviews are pouring in, both online and in person. And early sales are very encouraging. We can’t take too much credit; once you’ve tried the pumpkin seed salsa, you’ll know why.

See the full line of branding projects on our website portfolio page.